Sydney Rosemary Keller

I build brands from zero and take them to market.

About

I'm Sydney, a sales and marketing operator, co-founder, and photographer living in San Francisco.

Right now I'm building Situationshit, a social platform for active daters and their best friends. I designed the brand from scratch and own all go-to-market. I also advise early-stage startups on GTM.

I've sourced millions in outbound pipeline in cybersecurity and AI, and managed $25M+ in client accounts at a digital agency. I studied marketing at Leeds and still mentor students there.

Outside of work, I shoot film and digital photography. A dear friend recommended a point-and-shoot film camera during a visit to New York, and it stuck. It's been my way of slowing down a very fast paced life.

This site is where the professional and creative sides live together. If something here resonates, I'd love to hear from you.

creativebysydney@gmail.com
Sydney Keller

Writing

The Year I Gave Up: Notes on leaving the safe path and building a brand from scratch

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Photos

Golden Gate Bridge
San Francisco hilltop
Saints Peter and Paul
Mountain lake reflection
Mountain stream
Lake with geese
Vineyard
Stern Grove Festival